MBA 507 Creativity and Business Innovation

This course will introduce students to an overview of the design thinking process and how it can be used to see problems as opportunities for creative solutions. Emphasis will be placed on the connection between creativity and business success in today’s global market. Students will work in teams implementing the design thinking process to find a solution for a current business challenge. Students will gather valuable insights on the humans they are designing for, frame the challenges they hope to solve, brainstorm possible solutions, develop prototypes, and present their recommendations to business leadership. Pre-requisite(s): Admission to the MBA program or completion of MBA 505 or Program Chair approval. Co-requisite(s): None. 3 semester hours