At NLU students will earn a B.A. degree in Hospitality Management with the opportunity to focus on one of four concentration areas. The core curriculum includes fundamental business management classes with an emphasis on the hospitality industry. The culmination of coursework and experience is the Senior Integrative Project, an intensive 6-month endeavor where students from across the college collaborate on a complex project within multidisciplinary teams.
PLO1. Management: Students will be able to relate principles of teamwork, communication, leadership and motivation to hospitality business situations.
PLO2. Experience Delivery: Students will be able to evaluate, design and implement superior services to produce a competitive guest experience.
PLO3. Operations: Students will be able to evaluate a hospitality business’s facilities, systems, staffing, technology, legal and financial condition.
PLO4. Marketing: Students will be able to apply marketing and sales principles, tools and techniques to solve hospitality business problems.
PLO5. Finance: Students will be able to analyze, interpret and generate budgets and financial statements within a hospitality business.
PLO6. Ethics: Students will be able to apply ethical standards to make responsible decisions in personal and professional situations.
General Education - 60 QH
Communications - 15QH
| ENG 101 | Beginning English Composition | 5 |
| ENG 201 | Intermediate English Composition | 5 |
| ENG 203 | Effective Speaking for the Undergraduate | 5 |
Humanities and Fine Arts - 15QH
Choose at least one course from each area:
| ART 101 | Basic Art Appreciation | 5 |
| HIS 103 | History Across the Globe | 5 |
| PHI 107 | Ethics, Logic and Critical Inquiry | 5 |
Note: Students transferring credit from other institutions may use any general education course in humanities or fine arts.
Quantitative Reasoning - 5QH
Choose one course from the following:
Note: Students transferring credit from other institutions may use any college-level mathematics course.
Physical and Life Sciences - 10QH
One course must have a lab:
| SCI 101 | Physical Science | 5 |
| | and | |
| SCI 102 | Survey of Biological Science with Lab | 5 |
| | or | |
| SCI 225 | Human Impact on Environment | 5 |
Note: Students transferring credit from other institutions may use one course in any physical science and one course in any life science.
Social and Behavioral Sciences - 15QH
Choose two Social Science courses from the list below:
| ECO 200 | Macroeconomics for Today’s Professional | 5 |
| HIS 102 | Introduction to Political Science | 5 |
| HIS 212 | Think Global: Movements in US History and its Impact on Society and School | 3 TO 5 |
| SOC 101 | Foundational Sociology | 5 |
| SOC 222 | Culture and Identity | 5 |
| | and | |
| PSY 101 | Introduction to Psychology | 5 |
Note: Students transferring credit from other institutions may use any general education course in social and behavioral sciences.
Hospitality Management Core - 30 QH
Required Courses
| HOS 101 | Exploring the Hospitality Industry | 5 |
| HOS 120 | Principles of Management for Hospitality | 5 |
| HOS 196 | Leading the Service Experience | 5 |
| HOS 241 | Hospitality Sales and Marketing | 5 |
| HOS 320 | Hospitality Financial Management | 5 |
| HOS 480 | Senior Integrative Project (Capstone) | 5 |
Internship and Professional Development - 10 QH
Required Courses
| CPL 400 | Credit Portfolio Assessment in the Discipline | 0 |
| | or | |
| HOS 213 | Sophomore Internship | 3 |
| | and | |
| HOS 409 | Hospitality Professional | 2 |
| HOS 417 | Senior Internship | 5 |
Note: Students are required to have a certain amount of practical work experience which can be earned through
CPL 400 with the program director approval. Also, students who choose to extend their internship can complete
HOS 208 and/or
HOS 416.
Concentrations - 15 QH
A concentration allows students to earn specific knowledge and competencies to a career path in a particular segment of the industry. Hospitality Management, B.A. students must choose a concentration upon enrollment. Students are required to complete the declared concentration of 15 QH and can opt to earn a second hospitality concentration in place of electives for degree completion.
Hotel Management Concentration
This concentration prepares students for positions of responsibility in hotels, resorts and other forms of lodging and covers the soft skills (service ethic, teamwork, and communication) as well as the hard skills (data analysis, accounting, and operations) needed for success.
| HOS 243 | Hotel Front Office Operations | 5 |
| HOS 316 | Facilities Planning and Management | 5 |
| HOS 366 | Hotel Analytics with STR | 5 |
Note:
HOS 243 may be transferred from an accredited institution. All other concentration courses must be completed at NLU.
Food and Beverage Concentration
In this concentration, students learn how to develop and manage a profitable food service business with a focus on restaurants and bars. There is an emphasis on the role of beverages (wine, beer, spirit and mixology) as a driver of profitability in food establishments.
| HOS 203 | Foundations of the Beverage Manager | 5 |
| HOS 324 | Food and Beverage Operations | 5 |
| HOS 445 | Starting a Food or Beverage Business | 5 |
Note:
HOS 324 may be transferred from an accredited institution. All other concentration courses must be completed at NLU.
Event Planning and Management Concentration
This concentration prepares students to plan and manage various sizes and types of events for corporations, associations, nonprofits and social occasions. The competency-based curriculum helps students develop the knowledge, skills and abilities needed by event industry professionals.
| HOS 212 | Introduction to Event Planning | 5 |
| HOS 337 | Techniques of Professional Event Management and Practicum | 5 |
| HOS 462 | Exhibition Design and Production | 5 |
Note:
HOS 212 may be transferred from an accredited institution. All other concentration courses must be completed at NLU.
Tourism Management Concentration
This concentration provides students for careers in the tourism industry with destination management and marketing organizations, travel and transportation providers, tour operators, attractions, hospitality businesses and their suppliers, among others.
| HOS 225 | Tourism Planning, Management and Development | 5 |
| HOS 346 | Destination Marketing, Sales and Branding | 5 |
| HOS 435 | Tourism Trends and Innovation | 3 |
| HOS 436 | Tourism Immersion | 2 |
Note: All concentration courses must be completed at NLU.
Advanced Electives - 5 QH
Required Courses
Students are required to complete at least one course from the list below:
| HOS 235 | Sustainable Hospitality and Tourism | 3 |
| HOS 237 | Advanced Sustainable Hospitality and Tourism | 2 |
| HOS 253 | Thriving in The Hospitality Workplace | 3 |
| HOS 265 | Banquet and Catering Service | 5 |
| HOS 318 | Spirits and Mixology | 5 |
| HOS 330 | Special Topics: Diversity In Hospitality | 2 |
| HOS 332 | Special Topics:Tourism as a Target | 3 |
| HOS 336 | Special Topics: Brand-Building through Event Experiences | 3 |
| HOS 338 | Disruptive Innovation for Hospitality | 5 |
| HOS 398 | Bus Planning & Feasibility | 4 |
| HOS 418 | Yield and Revenue Management | 5 |
| HOS 419 | Hospitality and Tourism Law and Liability | 3 |
| HOS 420 | Responsible Technology Use in Hospitality | 2 |
| HOS 443 | Information Management and Social Media Marketing | 4 |
Electives - 60 QH
Students must complete a minimum of 30 QH of Advanced Coursework listed above restricted to Hospitality Management program or other major related coursework approved by the program director. To meet additional 30 QH of electives, students may decide to take a second concentration within the Hospitality Management program, a minor in Applied Communications and/or a concentration in Entrepreneurship, Human Resource Management, Leadership, as well as other unrestricted elective courses.